At Pacesetter, our approach is to think strategically and analytically before we activate your marketing and sales plan. We call this our Input Phase, that ultimately determines the projects’ highest and best use, that is clarified in our strategic Pacebook™.
Our Strategic Pacebook™, is a synopsis of market trends in the given area, a comprehensive demographic and political landscape analysis, and an account for infrastructural projects. We analyze the local competitive market and psychographically assess the specific target markets through surveys; and then accurately recommend product types, product mix, specifications and pricing.
With this relevant and concise information, we move to the second phase of our services, the Output Phase where PS Creative Design and Marketing creates vivid, engaging marketing campaigns that speak to the individual home buyers of the target market within a specific trade area. We identify real opportunities, then we work carefully and strategically to maximize value and quality—for both the developers we work with, and the buyers who purchase their homes. We work with our clients to help build homes that will ultimately fulfill the dream of home ownership for more people.
Twenty-five years, and a proven track record, that continues to set the pace in real estate development sales and marketing.